Bilan de Mars 2011

Le 4 avril 2011

Voici avec quelques jours de retard le bilan du mois de mars qui vient de s’écouler. On a atteint un CA de 5159 € pour 105 commandes. Le mois avait démarré plutôt bien et il y a eu un ralentissement à partir du 20 mars (pour une raison que je n’explique absolument pas … ). Le code promo « 100balleset1mars » de la semaine dernière a permis de gonfler le chiffre d’une dizaine de commandes sur les deux derniers jours.

Le résultat est évidement moins impressionnant que le mois précédent (qui avait été boosté par l’arrivée massive des lecteurs du journal du geek), mais si on met de côté les deux mois peu représentatifs de décembre et février, la courbe est sur la bonne voie. Si cette tendance se confirme, mon objectif de vivre de Presque Parfait me parait de plus en plus atteignable …

J’en profite pour ajouter au bilan mensuel quelques indicateurs e-commerce que je garde à l’œil et qu’on m’a demandé dans les commentaires du dernier bilan :

  • Nombre de visites (la boutique et le blog) : 11 823
  • taux de transformation en légère hausse : 0,9%
  • Panier moyen : 49 €

Bref, jusque là le bilan est très positif et le moral est bon ! On va poursuivre sur cette lancée en développant encore la notoriété de la boutique et sortir quelques nouveautés canon anti-gnangnan. Le tout à notre sauce, à notre rythme et en continuant à se faire plaisir. Un peu à l’image de la baseline d’amazon qui me plait bien :

Work Hard, Have Fun, Make History

:)

  1. Clément

    Bravo, un award Prestashop définitivement bien mérité… mais je t’ai déjà dit tout ça :).

    C’est pas Amazon, mais ça colle plutôt pas mal également :
    « Pourvu qu’ça dure ! »

  2. Jérôme

    Salut Benjamin, bravo cette boutique c’est vraiment très bien. Mes petits sont trop grands :-( dommage parce qu’il y a des trucs qui m’ont bien fait marrer… mais je sais où trouver des cadeaux de naissance !
    Bravo aussi pour la fraicheur de ton blog … je suis avec un pote dans le même genre d’aventure commerciale…
    Bon courage pour la suite

  3. seb

    Le 1er trimestre est vraiment excellent !
    Ton travail est récompensé.
    Et encore bravo pour l’award

  4. Benjamin

    Jérôme > Merci et bon courage à vous pour votre petite affaire ! :)
    Clément et Seb > Merci :)

  5. Chaud'Cacao

    Comment tu nous mets la pression pour l’ouverture d’une boutique en ligne ! Alalal … en tout cas, c’est motivant tout ça :D

  6. Anne

    C’est du bonheur de découvrir ton blog et ta jolie boutique. C’est voir concrètement qu’il existe un monde parallèle au nôtre où finalement, les joies de la petite entreprise sont les mêmes (si seulement j’avais lu ton post sur le paiement en ligne avant ;-) !)
    Merci pour tes publications transparentes qui donnent du baume au coeur et de vrais repères à ceux qui se lancent et tentent de faire coexister en day to day la frénésie du démarrage et les incontournables aléas administratifs, techniques ou financiers.
    Longue vie à Presque Parfait et à son baby way of life « nunuche no more » et bravo pour le Prestashop Awards puisque c’est par le biais du barcamp que nous t’avons découvert.

  7. Benjamin

    Chaud Cacao > meuh non, pas de pression :)
    Anne > Bien content de voir que ça peut servir à d’autres. Et merci pour les compliments, votre boutique est bien jolie aussi !

  8. Erwan

    Les promos restent d’excellents moyens pour inciter à la vente ! Bonne continuation, les chiffres sont vraiment excellents.

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